Investor Traction Narrative Session
Turn scattered metrics into a fundraising story investors believe.
Investors do not fund metrics, they fund a story that explains why the metrics will keep improving. Most HealthTech founders have the metrics and not the story.
This session takes whatever traction you have, whether that is a handful of pilots, early revenue, or clinical outcomes data, and builds it into a coherent narrative for your fundraise. Dr Mush has sat on both sides of these conversations and knows exactly where HealthTech decks fall apart under diligence.
Before the call
- —You send your current deck, metrics and any investor feedback you have already received
- —Dr Mush maps your traction against comparable raises in digital health
During the 120 minutes
- —Stress test of your current narrative against likely investor objections
- —Rebuild of your traction story around the two or three metrics that actually matter to your stage
- —Guidance on how to frame regulatory and clinical validation for a non-clinical audience
After the call
- —A one page written narrative summary you can hand to your team or advisers
- —Specific language and framing for your deck's traction slide
- A traction narrative that survives investor diligence questions
- Clarity on which metrics to lead with at your current stage
- Language for translating clinical validation into commercial proof
- —You are raising, or about to raise, a seed or Series A round
- —You have some traction, even if it is early or unconventional
- —You want a sparring partner who has seen HealthTech raises up close
- —You are pre-product with no pilots, users or data of any kind
- —You are looking for introductions to investors rather than narrative work
Dr Dereck Mush
Founder, Teknon Labs
Dr Dereck Mush founded Teknon Labs after a decade spent inside HealthTech companies, building the marketing and growth functions that carried them from seed stage to acquisition or Series B.
He works directly with founders on the two problems that decide whether a HealthTech company survives: getting the clinical story straight, and getting it in front of the people who write cheques or sign contracts.
- Advised 40+ HealthTech founders on go to market and fundraising narrative
- Built growth systems for digital health companies across the US and Europe
- Former operator inside two HealthTech scale ups, one acquired, one Series B
This is a working session with a concrete deliverable, not a generic pitch coaching call. If it is not useful within the first thirty minutes, tell Dr Mush and he will refund it.
"We had the traction, we just could not explain it properly. This session gave us the exact framing our lead investor later repeated back to us."
Will you help build my whole deck?
No, this is focused on the traction narrative specifically, not full deck design.
Do you take equity or success fees?
No, this is a flat fee session with no equity or contingent compensation.